Blogger SEO Settings: Complete Google Search Optimization Guide
Blogger is relatively simple to use, but some of its settings can have a direct effect on how your website is presented to search engines.
The problem is that Blogger contains several options that can be confusing, especially if you're new to SEO.
You don't need to enable every setting you see in an SEO tutorial.
In fact, changing settings without understanding them can create problems.
This guide covers the Blogger settings worth checking if your goal is to build organic traffic from Google.
1. Make Sure HTTPS Is Enabled
Your Blogger website should use HTTPS.
HTTPS encrypts the connection between the visitor and your website and is the standard for modern websites.
If your Blogger site is available over HTTPS, make sure you're consistently using the secure version.
Your preferred URLs should begin with:
https://
rather than:
http://
2. Search Engine Visibility
Blogger includes settings that control whether your blog should be visible to search engines.
If your goal is organic traffic, make sure you haven't accidentally selected a setting that prevents search engines from finding your site.
This sounds obvious, but it's worth checking after making major changes.
3. Search Description
Blogger allows you to add a search description for your blog.
Use this to clearly explain what the website is about.
For example:
Info Tech Reloaded publishes practical guides about Blogger, SEO, Google Search, AdSense, AI tools, and online publishing.
Don't fill the description with a long list of keywords.
Write it for humans.
4. Enable Search Description for Posts
If your Blogger configuration provides a search description field for individual posts, use it.
Create a short description that accurately summarizes the page.
For example:
Learn why Blogger posts may not appear in Google and what to check in Search Console, robots.txt, internal links, and indexing settings.
The description should encourage a relevant searcher to click without making promises the article doesn't deliver.
5. Custom Robots.txt
Don't make your robots.txt complicated.
For a normal Blogger website, a simple configuration is often better than a large collection of bot-specific rules.
A basic approach can look like:
User-agent: *
Disallow: /search
Allow: /
Sitemap: https://infotechnoreloaded.blogspot.com/feeds/posts/default?orderby=UPDATEDBefore using any custom robots.txt, test the important URLs and verify that you are not blocking content you want indexed.
6. Custom Robots Header Tags
This setting deserves caution.
Robots header tags can tell search engines whether a page should be indexed or followed.
Don't blindly copy settings from another site.
For your normal articles, the goal is generally to allow indexing.
Special pages such as internal search results may have different requirements.
7. Custom Domain Is Optional
You do not need to buy a custom domain simply because you think Google refuses to rank Blogspot websites.
Blogger-hosted sites can appear in Google Search.
A custom domain can provide branding and ownership advantages, but changing domains is a separate migration decision.
Don't move your website solely because you believe blogspot.com prevents ranking.
8. Use Descriptive Post Titles
Blogger's title field is important.
Instead of:
SEO Tips
try:
How to Get Blogger Posts Indexed by Google
The second title tells both the reader and search engine what the page is about.
9. Use Headings Properly
Inside your article, organize information using headings.
For example:
H2:
Why Google Isn't Indexing Your Post
H2:
How to Check Indexing in Search Console
H2:
How to Improve the Article
H3 headings can be used for smaller sections.
10. Use a Clean URL
Blogger creates URLs from the post title.
Before publishing, check the permalink.
Avoid unnecessarily long URLs.
For example:
/how-to-get-blogger-posts-indexed-google.html
is clear and readable.
Don't change an established URL casually.
If an existing article already has search visibility, changing its URL can create unnecessary complications.
11. Add Images Carefully
Images can improve an article when they genuinely help explain something.
For screenshots, use descriptive filenames where practical and meaningful alt text.
For example:
Alt text:
Google Search Console URL Inspection showing Blogger article indexing status
Don't use alt text like:
Blogger SEO Google indexing traffic SEO keywords Google ranking
That isn't useful.
12. Internal Links Are a Blogger SEO Tool
You don't need a special SEO plugin to create internal links.
Blogger already allows you to link one article to another.
Use contextual anchor text.
Instead of:
Click here
use:
how to get Blogger posts indexed by Google
when that is actually the page you're linking to.
13. Check Your Site Navigation
Your important content shouldn't be buried.
Create logical navigation around your major topics.
For example:
SEO
Blogger
Google Search Console
AdSense
AI Tools
The exact navigation depends on your site's final structure.
14. Don't Change Settings Every Week
SEO becomes difficult to evaluate when everything constantly changes.
Make a sensible configuration, then monitor performance.
If you change your robots.txt, title structure, templates, URLs, and content strategy simultaneously, it becomes harder to know what caused an improvement or decline.
Blogger SEO Settings Checklist
Check these periodically:
- HTTPS enabled
- Search visibility enabled
- Blog description completed
- Post descriptions used where appropriate
- Important posts indexable
- Robots.txt not blocking articles
- Important URLs internally linked
- Clean titles
- Logical headings
- Useful image alt text
- Sitemap submitted
- Search Console connected
Final Thoughts
There is no magic Blogger setting that makes a website rank first in Google.
Technical settings create the foundation.
Your content does the heavy lifting.
If your Blogger configuration allows Google to access your pages and your articles genuinely answer useful questions, you have the basic foundation needed to compete in search.
The next step is learning how to use Google Search Console to find out what your visitors are actually searching for.
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